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Archives for August 2012

Scarlett Letter #151: Don’t forget to thank your referral sources!

Often, I get inquiries from AEC industry prospects seeking consulting around internet marketing: social media; search engine optimization; website design and development; graphic design and branding; etc.  While Scarlett Consulting does not provide those specific services,  I know of firms that do. … [Read more...] about Scarlett Letter #151: Don’t forget to thank your referral sources!

Scarlett Letter #150: “I get the message. This is the last time I’ll reach out to you.”

Does this scenario sound familiar? You target a prospect. You connect with that prospect, and you take special care to execute all the 'right' steps to build a relationship. You develop what you feel is a robust, trusting rapport. You may even prepare a fee proposal, or feel that a request for … [Read more...] about Scarlett Letter #150: “I get the message. This is the last time I’ll reach out to you.”

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Business Development and marketing in challenging times

Growing relationships with existing clients

Internal marketing structure and motivation

Marketing and business development tactics

Personal leadership and growth in marketing

Presentation skills

Strategic marketing planning

Work habits-best practices

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