Are you a doer, manager, or leader? Published in Modern Steel Construction. First things first. Leadership can be taught. If you have any doubt, allow me to squelch it now. With the proper guidance, everyone can demonstrate some form of leadership. Who are you? Doers; managers; leaders. It takes … [Read more...] about Leadership: It’s in your future if you want it.
Articles
Personal leadership and growth in marketing
Anne Scarlett has authored over 75 published articles. They are organized by topic in the sidebar to the right. Often, Anne expands upon these topics, presenting to audiences in intimate training sessions as well as at highly-attended conferences. In addition, her insights are frequently quoted in A/E/C industry publications. Representative articles:
Keep it real
Be a better business developer by honoring the human-to-human connection. Published in PSMJ's AE Rainmaker. The best compliment I ever received from a prospect was this: ‘I truly enjoyed talking with you; you are so…real!’ The timing of the compliment was excellent. Unknowingly, this prospect had … [Read more...] about Keep it real
Finding Your Inner Marketer
Contribute to your firm's marketing efforts by tapping into your personal strengths. Published in Modern Steel Construction. Do you dread picking up the phone to introduce your firm to total strangers? When management asks for volunteers to work the tradeshow booth, do you sink into a chair to … [Read more...] about Finding Your Inner Marketer