Giving the Danish concept of contentment and coziness a heartfelt chance. Published in Modern Steel Construction. March 20 was the International Day of Happiness, as designated by the United Nations. The overarching theme? To recognize happiness as a “fundamental human goal” and achieve “a more … [Read more...] about Integrating Hygge at Work
Articles
Work habits-best practices
Anne Scarlett has authored over 75 published articles. They are organized by topic in the sidebar to the right. Often, Anne expands upon these topics, presenting to audiences in intimate training sessions as well as at highly-attended conferences. In addition, her insights are frequently quoted in A/E/C industry publications. Representative articles:
Procrastination in Business (and Sales)
If you must procrastinate, then at least make it work for you. Published in Modern Steel Construction and RainToday. Where do you fall on the procrastinator spectrum, particularly when it comes to business and sales? The old me was a "get it done" type of person. But when I recently experienced a … [Read more...] about Procrastination in Business (and Sales)
Leverage Your Nervous Energy!
Tips and techniques for converting nervous anxiety into positive energy. Published in Modern Steel Construction; RainToday; PSMJ's AE Marketing Journal. Have you ever dreamt of channeling your nervous anxiety into a positive energy? You’re not alone. This is the most frequent question I am asked by … [Read more...] about Leverage Your Nervous Energy!
AEC Job Search Tips for the New Economy
Find your confidence, then let it shine! Published in Modern Steel Construction. Many of us, especially in fragile economic times, look at the process of job searching with worry, even dread. Yet, we ultimately reach a point where we are “uber”-motivated to make a career change. Various actions can … [Read more...] about AEC Job Search Tips for the New Economy
Warm up to cold calls
Reassess the value of telephone prospecting. Published in AE Marketing Letter. According to the “Future of Professional Services Lead Generation” report issued earlier this year by the marketing consulting firm Wellesley Hills Group (Framingham, MA), 13% of respondents noted that cold … [Read more...] about Warm up to cold calls
Stop giving cold calls the cold shoulder
Strengthen your abilities to make initial calls to prospects. Published in Modern Steel Construction. Ask a technical professional about their least favorite marketing task, and you’ll find that cold-calling often tops the list. I can relate to why many of you put telephone prospecting at the … [Read more...] about Stop giving cold calls the cold shoulder
TAKE THE “WORK” OUT OF NETWORKING
Effective and fun networking techniques. Published in CE News and AE Marketing Letter. What do you call a crowded room, abuzz with banter and laughter, where relationships are created and deals are done? Is this an opportunity? Or is this an intimidating - even daunting – situation to be avoided? … [Read more...] about TAKE THE “WORK” OUT OF NETWORKING
Time is ticking; manage it well!
Eight steps marketing professionals can take to improve their time management skills and positively impact the department Published in AE Marketing Letter. As an independent consultant, I create a self-imposed “structure” to organize my time. Even when I walked in your shoes, as director of … [Read more...] about Time is ticking; manage it well!