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Archives for April 2009

TAKE THE “WORK” OUT OF NETWORKING

Effective and fun networking techniques. Published in CE News and AE Marketing Letter. What do you call a crowded room, abuzz with banter and laughter, where relationships are created and deals are done? Is this an opportunity? Or is this an intimidating - even daunting – situation to be avoided? … [Read more...] about TAKE THE “WORK” OUT OF NETWORKING

Nurture your staff and reap real benefits

Training will dramatically boost the quality--and retention rate--of your employees. Published in Modern Steel Construction and SullivanKreiss Newsletter. I was overcome with pride when an engineering client recently stated: “We want to significantly grow the quality—not necessarily the quantity—of … [Read more...] about Nurture your staff and reap real benefits

Get results through savvy motivation:

Communication techniques for effective delegation. Published in Modern Steel Construction. Lessons of love can be applied in the workplace. Who knew? In the Five Love Languages, author Gary Chapman identifies five ways to communicate positive messages to a romantic partner – by speaking in a … [Read more...] about Get results through savvy motivation:

Time is ticking; manage it well!

Eight steps marketing professionals can take to improve their time management skills and positively impact the department Published in AE Marketing Letter. As an independent consultant, I create a self-imposed “structure” to organize my time. Even when I walked in your shoes, as director of … [Read more...] about Time is ticking; manage it well!

Go team marketing!

Three steps to achieve the best results from your firm's marketing team. Published in CE News; Structural Engineer; and AE Marketing Letter. While you were earning your technical degree, how many classes did you have on the subjects of marketing, communications or sales? Conversely, how many … [Read more...] about Go team marketing!

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Categories

Business Development and marketing in challenging times

Growing relationships with existing clients

Internal marketing structure and motivation

Marketing and business development tactics

Personal leadership and growth in marketing

Presentation skills

Strategic marketing planning

Work habits-best practices

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